Encouraging Cultural Curiosity in Kids

A Project By Asa Isaksson
This Project will only be funded if USD 10,000 is pledged by Wednesday, 14 February 2018 23:59 HKT.
10% Complete
goal USD 10,000
amount raised USD 1,091
backers 18

Overview

A musical children's book that sparks cultural curiosity and allows kids to discover 6 Hindu Gods and their mantras.

"Our dream is that this little book can bring us one step closer to better understanding and appreciating the uniqueness of those who may act and look a little different than ourselves but who share many of the same values."

"We are each other’s keepers” 

– Angelique Kidjo, Grammy award winning singer and songwriter

If we are to be each other’s keepers, we need to understand each other's cultures, values, and views better, all starting at young age. 

Asa Isaksson, entrepreneur, and co-founder of Cali’s Books, teamed up with design entrepreneur, Kanch Porta Panjabi, to create a cultural sound experience for kids through a tactile book. Both moms, they hope to bring the world’s cultures into kids’ homes. 

THE BOOK - FUNCTIONALITY AND INSIDE PAGES

 

Our book is a mix between cultural exposure and an effective learning tool for your child.

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The book has an attractive and eye-catching design that children will love! It contains 6 spreads, each one dedicated to a Hindu God and the corresponding mantra. The texts are both in English and Hindu script.

It is a hardcover book with rounded angles to protect your little ones.

Moreover, sound books are a great learning tool for young children:

  • Seeing and hearing words can help young children to trigger early language pathways.

  • Pushing the sound buttons improve your child's hand-eye coordination and fine motor skills.

  • Music and sound encourage language skills.

  • Early reading tend to extend a child's concentration span.

The book will comply to European testing rules.

OUR STORY AND WHY WE WANT TO MAKE A BOOK ABOUT INDIAN CULTURE

Asa - co-founder Cali's Books

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One year ago, I started Cali's Books together with my Los Angeles based business partner. We are both mothers and were looking for a fun way to introduce our kids to books. And that's how the idea of our first title "Sing with me", a musical book with nursery rhymes was born.  

Getting a good response, we continued to develop and now have a range of 6 books that have reached more than 2000 kids in over 15 countries.

Then I met Kanch - our sons are in the same school, we got talking and got excited about doing a new book together with a cultural angle to it.

Both of us living out of our home countries realised how lucky our children are as they are exposed to different cultures and languages as a part of daily life. Thus, we decided it was important to share this in a fun and musical way with our kids –  the idea of a mantra book for kids was born.

The book about Indian culture is the first in a range.

Kanch - Design Entrepreneur

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My background is in design and I have a love of all creative objects, especially books. So, when I met Asa, I fell in love with the kids’ books she was doing. Ingraining culture starts at a young age; I have some fond memories of my mom sharing magical stories with me which are still crystal clear till today. Thus, what better way to do this than through a book – where parents can share these journeys with their children.

My husband is Spanish and I’m Indian so it’s very important for our son to be able to understand both cultures. On every trip to India I search for books that can help him experience his Indian roots. But, so far I haven't been able to find anything I love, so I thought, “Why not develop something?”.

MEDIA MENTIONS

CALI'S BOOKS has been featured on several media and the first titles are staff pick in Hong Kong's leading book shop:

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FUNDS & TIMING 

Jan - Feb

*Next Chapter crowdfunding campaign 

Feb - Apr

*Next Chapter release funds

*Final sample and text editing 

*Pay all artisans and suppliers who have worked on the book with us 

*Printing of 3000 copies for distribution to retail and wholesale

May Onward 

*Deliver books to you

*Distribute books to stores worldwide

RISKS & CHALLENGES

Risks are low as Cali books have already published 6 other books which are on the market and in stores wordwide. 

To futher minimize the risk we have already invested and created samples and have started showing to retailers and schools to get feedback. 

SHIPPING & DELIVERY TO YOU 

Cali's Books ships worldwide. There will be a shipping cost of US$5 for orders outside Hong Kong. 

Duty/VAT charges: If you live outside of HK or Macau, you will be responsible for any applicable duty/VAT charges.

Customs: Some countries are known for being very slow with customs, and you probably know if you live in one. We're sorry that we can't put a magic stamp on our packages to help them get through faster.

We are doing this crowdfunding to verify our possible attraction on the market. We will therefore start the printing process of the books if we get funded. All books will be shipped out no earlier than beginning of May 2018.

"Our dream is that this little book can bring us one step closer to better understanding and appreciating the uniqueness of those who may act and look a little different than ourselves but who share many of the same values."

                                                                                                              -- Asa & Kanch

 

 

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Thank you!!!

USD 10

You will receive a PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 14 February, 2018

Unlimited amount

Backers: 1

Fund us because you LOVE what we do (you choose the amount!)

USD 10

Fund us any amount you like simply beacause you love the idea and what we are trying to do. We are EVER grateful!!

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign.

Est.Delivery on 14 February, 2018

Unlimited amount

Backers: 1

Pack of six greeting cards with illustrations from the book

USD 20

You will receive our Campaign exclusive six pack of greeting cards with envelopes with illustration of each of the Hindu Gods in the book.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 March, 2018

Quantity 100

Backers: 0

One Indian Culture musical book

USD 25

You will receive one hard cover copy of 'Indian Culture' - Discover Hindu Gods.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 May, 2018

Unlimited amount

Backers: 7

Ganesh Illustration print size A4

USD 30

You will receive our Campaign exclusive Ganesh Illustration print with black or white frame A4 Size.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 March, 2018

Quantity 50

Backers: 0

Shiva Illustration print size A4

USD 30

You will receive our Campaign exclusive Shiva Illustration print with black or white frame A4 Size.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 March, 2018

Quantity 50

Backers: 0

Two Indian Culture books

USD 50

You will receive two hard cover copies of 'Indian Culture' - Discover Hindu Gods.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 May, 2018

Quantity 98

Backers: 2

One Indian Culture book + One other Cali's musical book of your choice

USD 50

You will receive one hard cover copy of 'Indian Culture' - Discover Hindu Gods and one hard cover copy of Cali's musical books of your choice from a range of 6 books.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 May, 2018

Quantity 48

Backers: 2

Three Indian Culture books

USD 75

You will receive three hard cover copies of 'Indian Culture' - Discover Hindu Gods.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 May, 2018

Quantity 50

Backers: 0

Two Indian Culture books + Two Cali's musical books of your choice

USD 100

You will receive two hard cover copies of 'Indian Culture' - Discover Hindu Gods and two hard cover copies of Cali's musical books of your choice from a selection of 6 titles.

In addition you will recieve PDF graphic postcard with one of the Hindu Gods and you will have behind-the-scenes access to backers' exclusive updates on the campaign!

Est.Delivery on 1 May, 2018

Quantity 45

Backers: 5